Setting Goals is Vital to the Success of Your Child Care Center

“By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands – your own.” – Mark Victor Hansen

If you were to walk into my office you will notice there are goals written on the walls. If you were to walk into my bathroom you will see goals taped to my bathroom mirror. If you were to look in my wallet, you will see my goals stuck to my driver’s license.

Why is it important to write down your goals and look at them often? First of all, your brain sees things consciously and subconsciously. When we look right at a picture or a goal and actually think of it while we are looking at it, we are using our conscious mind.

Our conscious mind is the most vulnerable to doubt and negative thoughts. We may look at a goal using conscious thought and deep down think it may be unobtainable.

On the other hand, our subconscious mind does not know the difference between the truth and a lie, and it thinks you can accomplish anything. By posting your goals everywhere, your subconscious mind will see them and will begin to work at finding a way to help you achieve them. There is power in writing down your goals.

When you write down a goal make sure you write it as you already have it accomplished. Some examples may be:

  1. My center is full with a wait list.
  2. My center is fully staffed.
  3. All of my parents are happy and pay their bill on time.
  4. I weigh ___ pounds.
  5. I have $100,000 in my savings account.
  6. I own a brand-new White GMC Yukon.
The more specific you can be the better. Almost every goal that I have done this with has come true. I recommend the book Think and Grow Rich by Napoleon Hill. He wrote a lot about the success of this concept.
Take a few minutes and write down 5 goals:
1. ________________________________
2. ________________________________
3. ________________________________
4. ________________________________
5. ________________________________
Congratulations, you are well on your way to achieving your goals in life. Be sure to post these goals everywhere, and go to work at making them come true. If you reach a goal you set, be sure to come to the Child Care Mindset Academy Facebook page and let us know about it! I am proud of you but more than that you should be so very proud of yourself!
Brian Duprey is a Certified Child Care Coach and is the author of the book Child Care Millionaire, available on Amazon. If you own a center licensed for 50 or more children you can get a complimentary 45-minute Strategy Session with Coach Brian by visiting

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